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PLANNING A TRIP TO THE KALLANG FOR AN EVENT?

To avoid possible traffic congestion & delays in carpark entry, opt to travel by public bus or MRT. We recommend bringing a small collapsible umbrella or poncho due to rainy weather. As huge crowds are expected at major events, do arrive early — around 60 to 90 minutes before event time.

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Michelle Yip
Group Head, Brand, Marketing and Communications
Michelle Yip

Michelle is Group Head, Brand, Marketing and Communications at The Kallang Group Pte. Ltd. (formerly Kallang Alive Sport Management Co Pte. Ltd.). She is responsible for leading the organisation’s brand, marketing and communications strategies to position The Kallang as the excitement epicentre of Singapore. 

Michelle has over 19 years of experience across global and regional brands, and held leadership roles at organisations such as Meta, DBS, Lazada, Philips, and Samsung. In a previous role at Meta, Michelle oversaw consumer and creator marketing for Instagram, Facebook, WhatsApp, Messenger, and Threads across APAC, spearheading initiatives that strengthened brand leadership and engagement. 

Michelle is deeply passionate about community building, people development and advocates for diversity and inclusion and champions mentoring initiatives. 

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